Hi Community,
I’d like to open a discussion and share a vision that, in my opinion, could represent the next big step for Freeletics: developing a proprietary line of training machines and designing workout spaces under the Freeletics brand.
- Freeletics Training Machines
Not just gym equipment, but elevated tools fully aligned with the philosophy of the app:
• Minimal and solid design focused on pure functionality
• Premium, durable and sustainable materials
• Full integration with the user’s profile and AI Coach
• No unnecessary features - just what you need to train at your highest potential
This would place Freeletics in the high-end segment, capable of competing with (and surpassing) brands like Technogym, through a unique identity focused on performance and design integrity.
- Purpose-designed Training Spaces
Beyond machines, architecturally designed workout environments with a clear vision:
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Essential, clean spaces built for focus and discipline
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Environments that enhance light, natural materials and proportion
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Modular and scalable setups, from home gyms to boutique urban studios
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Every element designed to elevate both the mental and physical experience
A design that instantly communicates a lifestyle based on discipline, aesthetics and self-development.
In short: imagine an ecosystem where digital and physical truly converge. A brand that not only trains you, but also designs the tools and spaces in which you train.
To me, that’s the future of Freeletics.
